Your data, working for you.
A boutique firm for business owners. Tracked marketing that brings in jobs, and private AI that puts your company's data to work.
Start a conversationWhat we do
Growth
Conversion tracking
Know which ads bring booked jobs.
Every call and form traced to the job and the revenue, then sent back to Google. Set up as a readiness phase, scoped to your business.
Learn more about conversion trackingGoogle Ads management
Every call and form tracked back to the ad that produced it.
We build the account around your most profitable services and track calls, forms and booked jobs. Booked jobs feed back into Google Ads, so bidding learns from revenue, not clicks.
Learn more about Google AdsEngineering
Private AI for business
Your data, your AI.
We structure and connect your company's data so AI can use it securely, in systems you own. You choose the model.
Learn more about private AICRM integration and workflow automation
Enter it once. Every system has it.
We connect your CRM, scheduling, invoicing and accounting so data moves between them on its own. No double entry, no spreadsheet exports.
Learn more about CRM integrationWho it's for
Business owners who want their data working for them.
Growth
A good fit if you
- Invest $3,500+ a month in growth, including ad spend.
- Record jobs and invoices in a CRM, or are willing to start.
- Want reporting in revenue, not rankings or clicks.
Not a fit if you
- Want SEO measured by rankings alone.
- Want to buy shared leads.
- Are spending under $3,500 a month.
Conversion tracking · Google Ads management
Engineering
A good fit if you
- Run several systems that don't talk to each other.
- Want AI working from your own data, in systems you control.
- Are a small business or a company of up to about 250 people.
Not a fit if you
- Want an off-the-shelf chatbot running this week.
- Won't give access to the systems that need connecting.
Private AI for business · CRM integration and workflow automation
What we report
Growth
A real report, anonymized: a tree and land service company in the eastern US, running Google Search and Local Services Ads, June to August 2026.
Ad spend
Leads
Cost per lead
Jobs
Revenue
ROAS
Revenue per $1,000 of ad spend
| Source | Ad spend | Leads | Cost per lead | Jobs | Revenue | ROAS |
|---|---|---|---|---|---|---|
| Google Search | $8,081 | 55 | $147 | 11 | $38,255 | 4.7x |
| Local Services Ads | $3,236 | 46 | $70 | 9 | $23,200 | 7.2x |
Revenue is invoiced jobs from the business's CRM, credited to the lead's first source. Jobs are invoiced jobs.
Client reports also include ROI on total investment: ad spend plus management.
How to read this. Cost per lead is ad spend divided by leads. Jobs are leads that became invoiced work. ROAS is revenue divided by ad spend: 5.4x means every $1 in ads brought back $5.40 in invoiced jobs. Revenue per $1,000 is the same number in plain terms. Local Services Ads cost less per lead here, while Google Search brought in more revenue. That kind of comparison is what the monthly report is for.
Engineering
Engineering reports are scoped in the deep dive: Private AI for business and CRM integration and workflow automation.
How it works
Your accounts, your data, your tools. We run the server-side tracking that feeds booked jobs back into Google, and we build connected data, in systems you own, that works with the AI model you choose.
Start with your goals
A conversation about the business, your systems, and what a win looks like.
Land
Start with one or two things that move the needle: a campaign tracked from day one, or a deep dive into your systems.
Measure
Report in results you can check: booked jobs and revenue against spend, or hours saved and handoffs automated.
Expand
Once the numbers prove out, audit what else fits and grow from there.
Questions
Growth
What does it cost?
We quote each engagement based on your needs and how competitive your goals are. Engagements start at $3,500 a month in total growth investment, including ad spend.
Is there a contract?
Terms are built to reach your goals and fit your budget.
Who owns the accounts and data?
You own your accounts and data: website, domain, Google Ads, Analytics, Tag Manager, call tracking, CRM, and the leads in them. AVC owns its conversion platform, the system that sends your booked jobs and revenue back to Google. It runs in AVC's account and stays with AVC when the service ends.
Which CRMs do you work with?
We decide case by case, and we can connect most CRMs that offer webhooks or a modern API. If you don't use one yet, we'll help you choose.
How soon will I see results?
Plan on a 90-day learning period while tracking settles and the ads learn from real jobs. Results vary by industry and location.
How often will I get reports?
Monthly, with weekly calls available until you're ready to meet less often.
Engineering
What does Engineering cover?
Private AI for business, and CRM integration and workflow automation: connecting your systems, and putting your company's data to work with AI in systems you own.
What does Engineering cost?
Discovery is free. The deep dive is a fixed fee, quoted after discovery. The build is quoted from the deep dive, and ongoing support is quoted to what you need. The $3,500 monthly minimum applies to Growth only.
Can our own team build it from the deep dive?
Yes. The report is yours, whether or not we build it.
Start a conversation
Tell us about the business and what you want to do. Discovery is free.